This made my brain go "boink!"
Instead of reading the words, say the FONT COLORS as you go through the list.
I found it on a science website (www.astc.org), and the caption with it said:
"Although we see both the color and the meaning of each word, experience has taught us to pay more attention to the meaning. James R. Stroop called this the “interference effect.” "
I don't know who James R. Stroop is, but I'd bet he was better at reading the font colors than I am.
It's almost as good as ice cream, and for me, that's saying quite a lot.